designblog "Unopened Book Project"

Students from F-group choose a book without knowing its content. Based on the two neighbouring books they wrote a 'blurb' for Designblog to define the imagined content and visualized that imagined content in a vitrine

In a library books are grouped together, kept on a shelf in a line with their peers. Their spines are the initial, first contact to a reader, crying for attention from the shelf, asking you to pluck them instead of their neighbors. The spine acts similar to a business-card, it communicates the essential information on a very limited space. In being a repository of books, libraries motivate the multiplying of reading. They change the perception of each individual book in perspective of their placement in a subdivided and ordered collection. How do the neighbors define or shed a light on a book’s content? Content is immaterial information, both images and words need a materialization either on a screen or through print. How do you represent immaterial, fictitious content (a blurb) in a material space (the vitrine)? How does one awaken a desire in the audience to get to know more about the represented content? How to present a book, an object that needs browsing through the material pages to be perceived, in a vitrine, a space behind glass where the object remains out of grasp?
A cooperative project between The Rietveld Library, Foundation Year's F-Group, Graphic Design and Designblog